About the Program

Business Administration

The undergraduate BBA degree in Business Administration is offered with the following six concentrations.

NOTE: The master's level MBA is offered with a Supply Chain Management (SCM) concentration as well.

Major: Business Administration
Concentration: General Business (GB)

The General Business concentration offers students a well-rounded mix of learning opportunities. The program offers classes that introduce topics in all the other majors, so a graduate could pursue an entry level position in a variety of settings or industries.

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Major: Business Administration
Concentration: Marketing (MKTG)

The Marketing concentration is to foster creative marketing professionals to identify consumer needs and present the products in the marketplace. Students can focus on specialized areas by taking courses in international marketing, social media marketing, marketing analytics, and consumer behavior.

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Major: Business Administration
Concentration: Management (MGMT)

The Management concentration offers a variety of courses designed to teach students essential managerial skills. We train future managers to apply the concepts developed in psychology, sociology, anthropology, and other fields to the workplace. This concentration is ideal for students who want to gain valuable interpersonal skills to pursue careers as managers without specializing in a specific area of management.

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Major: Business Administration
Concentration: Hospitality & Tourism Management (HTMG)

The Hospitality & Tourism Management concentration will prepare students to be their best to succeed in the exciting hospitality & tourism industry in positions such as hotel management, restaurant management, country club management, convention/Event planning, corporate travel management, catering management, airlines, cruise lines, sports and entertainment venues, convention and visitors’ bureaus, corporate travel departments, convention centers, and recreational facilities.

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Major: Business Administration
Concentration: Human Resource Management (HR)

The Human Resource Management concentration teaches students important skills and regulations that allow these managers to advocate for their fellow employees. With courses in areas such as recruitment/selection, compensation/ performance, and training/development students can either pursue careers in specific areas of interest or apply knowledge from each area of study in an HR generalist role in the organization.

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Major: Business Administration
Concentration: Supply Chain Management (SCM)

The Supply Chain Management (SCM) concentration deals with the efficient coordination of the processes through which suppliers, manufacturers, distribution centers, and retailer’s outlets produce and deliver goods and services to meet the demand of the customers, at the right time and the right value. Students have knowledge and skills needed for careers in strategic sourcing, global procurement, logistics, transportation, production, quality performance, Six Sigma, new product development, and distribution management. The program benefits from the TSU SCM Governing Board companies who provide students with scholarships, internships, and jobs.

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